Chizindikiro chagalimoto. Onani mbiri ndi tanthauzo la ma logo amagalimoto otchuka.

Aliyense wa ife (mosasamala kanthu kuti ndife mafani a makampani oyendetsa galimoto kapena ayi) amasiyanitsa zizindikiro zamtundu wa magalimoto - osachepera otchuka kwambiri. Komabe, ndi angati a ife amene timadziwadi mbiri yawo? Tikadafunsa funsoli pagulu la anthu ambiri, chiwerengero cha manja okweza chikanatsika kwambiri. Ndizomvetsa chisoni, chifukwa logo iliyonse yagalimoto ili ndi maziko ake, ndipo ena ali ndi nkhani zosangalatsa kwambiri.

Chiti? Pezani m'nkhaniyo. Werengani ndipo muphunzira zambiri zamagalimoto omwe mumakonda. Pambuyo pake, mudzagawana ndi anzanu omwe amakonda magalimoto monga inu (ndi ife).

Alfa Romeo logo - mbiri ya chilengedwe

Ngati tidakonza mpikisano wama logo osangalatsa agalimoto, Alfa Romeo mosakaikira akanapambana malo oyamba. Chizindikiro cha mtundu uwu nthawi yomweyo chimawonekera kuchokera kumbuyo kwa ena, komanso chimasiyana ndi zinsinsi zina.

Chimasonyeza mtanda wofiira pa maziko oyera (kumanzere) ndi njoka itanyamula munthu mkamwa mwake (kumanja). Kodi kulumikizana uku kumachokera kuti?

Chabwino, izi ndi chifukwa cha mmodzi wa antchito a kampani - Romano Cattaneo. Nkhaniyi ikuti adapanga logo ya Alfa podikirira tramu pa siteshoni ya Piazza Castello ku Milan. Romano adadzozedwa ndi mbendera yamzindawu (mtanda wofiira) ndi malaya a banja la Visconti (njoka) omwe adalamulira Milan m'zaka zapakati.

Chochititsa chidwi n'chakuti, panali malingaliro angapo okhudza chizindikiro cha malaya. Ena amatsutsa kuti njoka imadya mwamuna (malingaliro ena amati uyu ndi munthu wamkulu, ena ... mwana). Ndipo ena amati chilombocho sichidya, koma chimalavulira munthu, chomwe chiri chizindikiro cha kubadwanso ndi kuyeretsedwa.

Anthu aku Italiya anakhalabe okhulupirika ku lingaliro lawo, chifukwa chizindikirocho sichinasinthe konse kwa zaka zambiri.

Audi logo - mbiri ya chizindikiro

"mphete zinayi ndizochititsa chidwi," mafani a mtunduwo adatero. Ngakhale kuti zizindikiro zina za Audi zikugwirizana ndi Olimpiki (chizindikirocho ndi chofanana kwambiri, pambuyo pake), pali nkhani yosiyana kumbuyo kwa mphete za magalimoto a Germany.

Ndi zinthu ziti?

Mudzapeza yankho la funso limeneli mu 1932. Apa ndipamene makampani anayi amagalimoto anthawiyo (Audi, DKW, Horch ndi Wanderer) adalumikizana kukhala Auto Union. Zinali zotsatira za vuto lalikulu lazachuma lomwe linakhudza dziko nthawi imodzi. Mphete zinayi zomwe zili mu logo zimayimira makampani anayi omwe adakonzanso mtundu wa Audi.

Dzina "Audi" palokha lili ndi nkhani yosangalatsa kwambiri.

Inatengedwa kuchokera ku August Horch, yemwe anayambitsa kampani yamagalimoto "August Horch & Cie". Komabe, patapita nthawi, akuluakulu a kampaniyo anaganiza zomuchotsa. August sanafooke ndipo anayambitsa kampani ina, yomwenso ankafuna kuti asayine ndi dzina lake. Mwatsoka, khotilo linapeza kuti sangagwiritse ntchito dzina lomwelo, choncho August anamasulira dzinalo m’Chilatini. "Horch" mu Chijeremani amatanthauza "kumvera", zomwe ziri ndendende "Audi" mu Chilatini.

Mwachiwonekere, lingalirolo linachokera kwa woyambitsa ndi mwana wamwamuna wazaka khumi.

BMW Logo - mbiri ya chilengedwe

BMW (German Bayerische Motoren Werke, kapena Bavarian Motor Works) imasaina magalimoto ake ndi logo yomwe yadziwika kwa aliyense kwazaka zopitilira 90. Kuyimba kozungulira kwabuluu ndi koyera, bezel wakuda ndi mawu akuti "BMW" amatanthauza kuti tikadali miyala yamtengo wapatali yamakampani opanga magalimoto mpaka lero.

Koma lingaliro la logo yagalimoto yaku Bavaria iyi idachokera kuti?

Pali malingaliro awiri okhudza izi. Yoyamba (yodziwika bwino) imanena kuti logotype imayimira chowongolera chozungulira cha ndege. Kufotokozera kwatanthauzo kuperekedwa kuti kampaniyo idayamba ngati Rapp-Motorenwerke ndipo poyambirira idapanga injini za aero.

Malingana ndi chiphunzitso chachiwiri, chishango cha bi-buluu chimaimira mbendera ya Bavaria, yomwe poyamba ndi chessboard ya mitundu iyi. Komabe, mfundo imeneyi ndi yotsutsana.

Chifukwa chiyani?

Chifukwa pamene chizindikiro cha BMW chinapangidwa, malamulo a zamalonda aku Germany amaletsa kugwiritsa ntchito malaya kapena zizindikiro zina za dziko. Choncho, oimira kampani ya Bavaria amanena kuti chishango chamitundu iwiri chimatsanzira choyendetsa ndege komanso kuti kufanana ndi mbendera ya Bavaria "ndizochitika mwangozi."

Citroen logo - mbiri ya chizindikiro

Kodi mungakhulupirire kuti dziko la Poland lathandiza kwambiri kuti chizindikiro cha galimotoyi chiwonekere? Chizindikiro cha Citroen chinapangidwa ndi woyambitsa kampaniyo, Andre Citroen, yemwe amayi ake anali Polish.

Andre yekha anapita ku dziko pa Vistula, kumene, mwa ena, adayendera mafakitale ku Łódź omwe amagwira ntchito yopanga nsalu. Nthawi yomweyo anali ndi chidwi ndi luso la zida zapadenga zomwe adaziwona pamenepo. Iye anasangalala nazo kwambiri moti anaganiza zogula patent.

M’kupita kwa nthawi, anasinthako pang’ono. Ku Poland, adawona zida zamatabwa, kotero adazipititsa kuzinthu zolimba kwambiri - zitsulo.

André ayenera kuti anayamikira kwambiri luso limeneli chifukwa posankha logo ya Citroen, nthawi yomweyo anali ndi lingaliro. Zilembo ziwiri zotembenuzidwa "V" zomwe mukuwona pa chizindikiro cha mtunduwu ndizo chizindikiro cha mano omwe ali padenga. Zomwezo zomwe Andre adawona ku Poland.

Mu Baibulo loyambirira, chizindikiro cha Citroen chinali chachikasu ndi buluu. Ndipo kokha mu 1985 (pambuyo pa zaka 64) anasintha mitundu yake kukhala siliva ndi wofiira, odziwika lero.

Ferrari logo - mbiri ndi tanthauzo

Hatchi yakuda pamtunda wachikasu, chizindikiro cha nthano ya galimoto ya ku Italy, si yachilendo kwa aliyense. Komabe, sikuti aliyense amadziwa kuti mbiri ya Ferrari logo idayamba ku Nkhondo Yoyamba Yapadziko Lonse.

Kodi wina amagwirizana bwanji ndi mnzake? Tikumasulira kale.

Panthawi ya nkhondo yoyamba ya padziko lonse ku Italy, woyendetsa ndege waluso Francesco Baracca anafuula. Anakhala wotchuka ngati ace wakumwamba, yemwe analibe wofanana naye pankhondo zamlengalenga. Mwatsoka, sanakhale ndi moyo kuti aone kutha kwa nkhondoyo. Adani anamupha pa June 19, 1918, kutanthauza kuti kumapeto kwenikweni kwa nkhondozo. Komabe, adayamikiridwabe ngati ngwazi yadziko, ndipo anthu amakumbukira zambiri - kavalo wakuda, yemwe Barakka adajambula pambali ya msilikali wake.

Chabwino, koma izi zikukhudzana bwanji ndi mtundu wa Ferrari? - mumafunsa.

Enzo Ferrari, yemwe anayambitsa kampaniyo, anakumana ndi makolo a woyendetsa ndegeyo mu 1923. Kuchokera kwa atate wa womwalirayo, adamva kuti ayenera kumangirira chizindikiro cha kavalo wakuda ku magalimoto ake, chifukwa izi zidzamubweretsera mwayi. Enzo anatsatira malangizowo. Ndinangowonjezera maziko achikasu ngati chishango ndi zilembo "S" ndi "F" (kuchokera ku Scuteria Ferrari, dipatimenti ya masewera a kampani).

Chizindikiro chasintha pang'ono m'zaka zapitazi. M’malo mwa chishango, chinali chopangidwa ngati makona anayi okhala ndi mitundu ya mbendera ya ku Italy pamwamba pake. Ndipo zilembo "S" ndi "F" zasintha dzina la mtunduwo.

Nkhani ya woyendetsa ndegeyo inanenedwa ndi Enzo Ferrari mwiniwake, kotero tilibe chifukwa choti tisakhulupirire. Zonse zikusonyeza kuti kavalo wakuda adabweretsadi mwayi ku nthano yamakampani opanga magalimoto ku Italy.

FIAT logo - mbiri ya chilengedwe

Chithunzi chojambulidwa ndi Ivan Radic / Wikimedia Commons / CC BY 2.0

Sikuti aliyense akudziwa kuti dzina FIAT kwenikweni ndi chidule cha Fabbrica Italiana di Automobili Torino (Chomera cha Magalimoto a ku Italy ku Turin). Kampaniyo idakhazikitsidwa mu 1899. Pamwambowu, akuluakulu ake adalamula kuti pakhale chithunzi chojambulidwa ndi golide chomwe chili ndi dzina la kampani yonse pakona yakumanzere kumanzere.

Baji yomweyi inali chizindikiro choyamba cha FIAT.

Komabe, patatha zaka ziwiri, oyang'anira kampaniyo adaganiza zogwiritsa ntchito FIAT acronym m'malo mwa dzina lonse. Poyambirira, zolembazo zidatsagana ndi zokongoletsa zosiyanasiyana, koma m'kupita kwa nthawi zidasiyidwa pang'onopang'ono, mpaka pamapeto pake zolembedwazo zidakhalabe pamitundu yamitundu ndi malire.

Mtundu wakumbuyo unasintha kangapo. Chizindikiro choyamba cha golidi chinatsatiridwa ndi buluu, kenako lalanje, ndiyeno buluu kachiwiri. Ndipo kuyambira 2006, FIAT yadziwonetsera yokha pamtundu wofiira.

Zolemba zokha zidakhalabe zofanana - ndi chilembo choyambirira "A" chodulidwa pang'ono kumanja.

Chochititsa chidwi n'chakuti, mu 1991, kampaniyo inaganiza zosiya chizindikirocho ndi chidule cha dzina la kampani pofuna pulojekiti yatsopano. Panali mizere isanu yasiliva ya oblique pamtundu wa buluu. Komabe, patapita zaka 8, iye anabwerera ku mawu Fiat.

Hyundai logo - tanthauzo ndi mbiri

Ngati mukuganiza kuti: "Dikirani, Hyundai ali ndi chilembo chopendekeka cha H mu logo yake, chapadera ndi chiyani?" palibe choposa chilembo cha zilembo.

Komabe, monga momwe zinakhalira, tonsefe tinali olakwa.

Malinga ndi kufotokozera kwa kampaniyo, "H" wokhotakhota kwenikweni ndi anthu awiri kugwirana chanza. Kumanzere (kupendekera) kumayimira wopanga, yemwe ali kumanja (kupendekera) - kasitomala. Zomwe aliyense wa ife adazitenga ngati chilembo "H" zikuwonetsa mgwirizano pakati pa kampaniyo ndi dalaivala.

Ndani akanaganiza, chabwino?

Mazda logo - mbiri ndi zizindikiro

Anthu a ku Japan ku Mazda atsimikizira kwa zaka zambiri kuti sangathe kusankha pa logo inayake. Pulojekiti iliyonse yatsopano inkawoneka yosiyana kwambiri ndi yapitayi, ngakhale lingaliro lachidziwitso lidapangidwa mwachangu.

Chizindikiro choyamba cha Mazda (1934) chinali chabe dzina la kampani. Wina (kuyambira 1936) anali kalata "M", amene okonza pamodzi ndi malaya Hiroshima (mzinda kumene kampani anabadwa), i.e. mapiko. Yotsirizirayi inkaimira liwiro ndi mphamvu.

Kusintha kwina kunachitika mu 1959.

Pamene dziko lidawona galimoto yoyamba yonyamula anthu ya Mazda (yomwe kale inali ku Japan ikugwira ntchito yopanga zida zamakina ndi magalimoto amagudumu atatu), chilembo chojambula "M" cholembedwa mozungulira chinakhala chizindikiro chake. Mu 1975, kampaniyo inasintha chizindikiro chake, nthawi ino ndi "Mazda" yonse m'mapangidwe atsopano. Amachigwiritsabe ntchito mpaka pano.

Mu 1991, lingaliro lina linabadwa. Anali mawonekedwe a diamondi mu bwalo, omwe ankayenera kuimira mapiko, dzuwa ndi bwalo la kuwala.

Malingaliro omwewo adagwiritsidwa ntchito ndi okonza mu 1998, pamene logo yomaliza idawonekera, yomwe kampaniyo imagwiritsa ntchito mpaka lero. Bwalo, ndi mmenemonso mapiko, munthu chitukuko ndi kuyesetsa m'tsogolo.

Chochititsa chidwi n'chakuti, dzina lenilenilo "Mazda" silinabwere modzidzimutsa. Zimachokera ku Ahura Mazda, mulungu wakale wa khalidwe, nzeru ndi luntha.

Mercedes Logo - mbiri ndi tanthauzo

Eni ake a Mercedes anati: "popanda nyenyezi, palibe kukwera." Ndipo n'zosadabwitsa, chifukwa magalimoto olemekezeka kwambiri ndi khalidwe la mtundu German.

Koma kodi nyenyezi mu logo ya kampani inachokera kuti?

Lingaliro lake linachokera kwa ana a Gottlieb Daimler, yemwe anayambitsa Daimler. Nkhaniyi imanena kuti inali nyenyezi yotere yomwe Gottlieb anajambula pakhomo la nyumba yake pa positi khadi yolengeza mzinda wa Deutz (kumene ankagwira ntchito panthawiyo). Kumbuyo kwake, analembera mkazi wake kuti nthaŵi ina nyenyezi yoteroyo inali itapachikika pakhomo la fakitale yake.

Mikono itatu ya nyenyeziyo imayenera kuwonetsa kulamulira kwa kampani yamtsogolo mumtunda, mpweya ndi madzi.

Pamapeto pake, Gottlieb sanagwiritse ntchito lingaliro la logo, koma ana ake adachita. Iwo anapereka lingalirolo kwa akuluakulu a kampaniyo, amene anavomereza mogwirizana. Chifukwa cha izi, kuyambira 1909, magalimoto a Mercedes adasaina ndi nyenyezi iyi.

Ndipo moyenerera, chifukwa zisanachitike, chizindikiro cha mtunduwu chinali ndi mawu akuti "Mercedes" mu chimango chowulungika.

Peugeot logo - mbiri ndi chizindikiro

Chizindikiro cha Peugeot ndi chimodzi mwazakale kwambiri pamndandandawu, monganso kampaniyo. Mbiri yake idayamba mu 1810, pomwe Jean-Pierre Peugeot adakhazikitsa fakitale yake yoyamba yamakina. Pachiyambi, iwo makamaka anatulutsa grinders khofi, mchere ndi tsabola. Sipanapite zaka pafupifupi 70 pamene kampaniyo inayamba kupanga njinga nthawi zonse. Ndipo kuwonjezera magalimoto pa seti iyi ndi lingaliro la Armand Peugeot, mdzukulu wa woyambitsa.

Leo wakhala akuyimira kampani yaku France kuyambira 1847.

Chifukwa chiyani mkango? Ndi zophweka. Kampaniyo idakhazikitsidwa ku Sochaux, ndipo chizindikiro cha mzindawo ndi mphaka wakuthengo. Kwa zaka zambiri za kukhalapo kwake, mkango wa Peugeot wasintha maonekedwe ake kangapo, koma udakalipo mpaka lero.

Chochititsa chidwi n'chakuti chizindikiro choyamba chinapangidwa ndi miyala yamtengo wapatali Justin Blazer. Mkangowo unagwiritsidwa ntchito ngati chizindikiro cha khalidwe lachitsulo chopangidwa ndi kampaniyo.

Renault logo - mbiri ya chilengedwe

Kampaniyo idakhazikitsidwa mu 1898 m'tawuni yaying'ono pafupi ndi Paris ndi abale atatu: Fernand, Louis ndi Marcel Renault. Choncho, chizindikiro choyamba cha kampaniyo chinali medali, yomwe inali ndi zoyamba zonse zitatu.

Komabe, mu 1906, abale anaisintha n’kukhala galimoto yokhala ngati giya. Chizindikiro chatsopanocho chinapangidwira kuwonetsa zomwe kampaniyo ikuchita, ndiko kupanga magalimoto.

Mu 1919 idasinthidwa kukhala ... thanki. Kodi chisankho chimenechi chinachokera kuti? Chabwino, akasinja a Renault adadziwika chifukwa chodalirika pabwalo lankhondo ndipo adathandizira kupambana ku Eastern Front. Kampaniyo mwina inkafuna kupezerapo mwayi pa izi ndikusintha kukhala malonda abwino.

Mu 1923 panali kusintha kwina. Chizindikirocho chinali mu mawonekedwe a mikwingwirima yakuda yotsekedwa mozungulira ndi mawu akuti "Renault" pakati. Choncho, tikukamba za grill yozungulira, yofanana ndi magalimoto amtunduwu.

Sizinafike mpaka 1925 pomwe diamondi yodziwika bwino idawonekera. Zasintha kwambiri zodzikongoletsera pafupifupi zaka 100, koma zakhalabe ndi chizindikirocho mpaka lero.

Skoda logo - mbiri ndi tanthauzo

Zolemba zoyamba za Skoda zidayamba mu 1869. Kenako Emil Skoda adagula fakitale yachitsulo ndi zida kuchokera kwa njonda yotchedwa Count Waldstein. Komabe, kampaniyo sinayandikire kupanga magalimoto kwa nthawi yayitali. Sizinafike mpaka 1925 pomwe idaphatikizidwa ndi Laurin & Klement (chomera china chagalimoto) pomwe Skoda idayamba kupanga magalimoto.

Mu 1926, logos ziwiri zamakampani zidawonekera. Yoyamba inali mawu oti "Skoda" pamtambo wabuluu wokhala ndi malire a masamba a bay (ofanana ndi logo ya Ford), ndipo yachiwiri (yonse ya buluu) inali mbiri ya Mmwenye wokhala ndi mikwingwirima ndi muvi pamalire ozungulira. . .

Monga momwe mungaganizire, Mmwenye ndi muvi (ena mwanthabwala adautcha "nkhuku") adapulumuka mayeso a nthawi bwino chifukwa Skoda akugwiritsabe ntchito mpaka lero. Zojambulajambula zokhazokha zasintha kwa zaka zambiri.

Funso limadzuka: kodi lingaliro la chizindikiro chachilendo chotere linachokera kuti? Chifukwa chiyani Mmwenye ali ndi muvi?

Chiyambi chake chikugwirizana ndi ulendo wa Emil Skoda wopita ku America. Mwachiwonekere, womuperekeza wake panthaŵiyo anali Mmwenye, ndipo Emil mwiniyo anakumbukira ulendo wake ndi chithunzi cha Mmwenye ali m’nthambi, chimene anachipachika mu ofesi yake. Pambuyo pa imfa ya woyambitsa Skoda, zithunzi zofanana zinawonekera m'maofesi a oyang'anira ena.

Mwinamwake mmodzi wa iwo anadza ndi lingaliro logwiritsira ntchito sitima monga chizindikiro cha magalimoto. Anali ndani ameneyo? Zosadziwika.

Subaru logo - tanthauzo ndi mbiri

Chithunzi cha Solomon203 / Wikimedia Commons / CC BY-SA 4.0

Ngati mumaganiza kuti nyenyezi zomwe zili pa logo ya Subaru zikuyimira khalidwe, munalakwitsa. sitampu iyi ili ndi ntchito ziwiri:

• dzina la mtundu,
• makampani adaphatikizidwa ku Fuji Heavy Industries.

Tafotokoza kale zomwe zikuchitika.

Mawu oti "subaru" pomasulira kuchokera ku Chijapani amatanthauza "ogwirizana" kapena "Pleiades", lomwenso ndi dzina la gulu limodzi la nyenyezi zakumwamba. Choncho, olenga adaganiza kuti aliyense wa makampani asanu ndi limodzi ophatikizidwa adzayimiridwa ndi nyenyezi.

Kwa zaka zambiri, chizindikirocho chasintha pang'ono mapangidwe ake, koma lingaliro lalikulu limakhalabe.

Toyota logo - tanthauzo ndi chiyambi

Pankhani ya Toyota, chizindikirocho chinasintha kawirikawiri. Magalimoto oyamba anali ndi baji yokhala ndi dzina lachilatini la kampaniyo. Ndiye Toyota ankatchedwanso Toyota (ndi dzina la mwini wake).

Chochititsa chidwi: kusintha kwa chilembo chimodzi m'dzina la kampani kumagwirizanitsidwa ndi zizindikiro, zomwe ndizofunikira kwambiri kwa aku Japan. Mawu akuti "Toyoda" m'Chijapani amalembedwa ndi zikwapu 10, pomwe "Toyota" ili ndi zisanu ndi zitatu zokha. Malinga ndi kunena kwa anthu a ku Japan, nambala eyiti imasonyeza chimwemwe ndi kulemerera.

Koma kubwerera ku logo.

Zozungulira zomwe tikudziwa lero sizinawonekere mpaka 1989. Kampaniyo sinafotokozere tanthauzo lake mwalamulo, kotero makasitomalawo amaika malingaliro angapo. Iwo ali pano:

• ma ovals ophatikizika amayimira kukhulupirirana pakati pa kampani ndi kasitomala, kuwonetsa mitima yomwe imalumikizidwa kukhala imodzi;
• chizindikirocho chikuyimira mpweya wa carbon mesh ndi ulusi womwe umadutsamo, zomwe zimatanthawuza zakale za kampani pamene zinkagwira ntchito ndi nsalu;
• chizindikirocho chikuyimira dziko lapansi ndi chiwongolero, chopereka kupanga padziko lonse magalimoto apamwamba;
• ndi "T", yomwe ndi chilembo choyamba cha dzina la kampaniyo.

Ponena za dzina la kampani, mutha kupeza zilembo zonse mu logo ya Toyota. Komabe, pano sitikudziwanso ngati ichi chinali cholinga cha omwe adalenga kapena ngati mafani amtunduwu adawawona pamenepo.

Tanthauzo ndi mbiri ya logo ya Volkswagen

Volkswagen ndi imodzi mwamakampani omwe sanasinthe chizindikiro chake. Zilembo "V" (kuchokera ku German "Volk" kutanthauza fuko) ndi "W" (kuchokera ku German "Wagen" kutanthauza galimoto) amaimira chizindikiro kuyambira pachiyambi. Kwa zaka zambiri, adangopeza mawonekedwe amakono.

Kusiyana kwakukulu kokha mu logo kunawonekera kumayambiriro kwa kukhalapo kwa mtunduwo.

Apa m’pamene Adolf Hitler analamula Ferdinand Porsche kupanga “galimoto ya anthu” yotsika mtengo (ie Volkswagen). Inayenera kunyamula anthu anayi ndipo mtengo wake umakhala woposa ma 1000. Motero, Hitler anafuna kutsitsa njanji, imene sinalinso kugwiritsidwa ntchito ponyamula anthu.

Popeza Volkswagen anayamba moyo ndi chifuniro cha Adolf Hitler, izi zikuwonetsedwa mu chizindikiro chake. Choncho, chizindikiro cha nkhondo isanayambe chinali ngati swastika ndi zilembo "VW" pakati.

Nkhondo itatha, kampaniyo idachotsa "zokongoletsa" zomwe zinali zotsutsana ndi logo.

Volvo Logo - mbiri ndi zizindikiro

Volvo ndi kampani ina yomwe idayamba ndi china chake osati magalimoto. Ngakhale dzina lakuti "Volvo" lisanatengedwe, linkadziwika kuti SKF ndipo linkachita nawo ntchito yopanga mpira.

Anali m'modzi mwa opanga zazikulu kwambiri zama bere padziko lonse lapansi komanso kupanga ma gearbox, njinga ndi magalimoto osavuta. Kokha mu 1927 galimoto yoyamba inachoka pamzere wa msonkhano. Izi sizikadachitika popanda antchito a Assar Gabrielsson ndi Gustaf Larson, omwe adatsimikizira oyang'anira SFK kuti alowe mumsika wamagalimoto.

Chizindikiro chodziwika lero chinawonekera pa galimoto yoyamba ya mtunduwu.

Bwalo lokhala ndi muvi woloza kumpoto chakum'mawa limayimira chizindikiro chachitsulo chachitsulo, chomwe chinali chodziwika kwambiri ndi anthu aku Sweden. Kuonjezera apo, Aroma akale ankagwiritsa ntchito chizindikiro chomwecho kuti atchule mulungu wa nkhondo - Mars (ndicho chifukwa chake timagwirizanitsa sitampu ndi umuna mpaka lero).

Zotsatira zake, Volvo idalowa mu mphamvu ndi zitsulo zomwe Sweden idadziwika nayo nthawi imodzi.

Chochititsa chidwi n'chakuti mzere wa diagonal umene umamaliza chizindikirocho unkafunika pachiyambi kuti chizindikirocho chikhale m'malo mwake. M'kupita kwa nthawi, zinakhala zosafunikira, koma aku Sweden adazisiya ngati zokongoletsera.

Dzinalo silinaonekere mwachisawawa. FGC Board idatengera izi pazifukwa ziwiri. Choyamba, mawu oti "volvo" mu Chilatini amatanthauza "Ndikugudubuza", zomwe zikuwonetseratu kukula kwa kampani panthawiyo (zimbalangondo, etc.). Kachiwiri, dzina la Volvo linali losavuta kulitchula komanso lokopa.

Zizindikiro zamagalimoto zili ndi zinsinsi zake

Monga mukuonera, onse omwe ali pamwambawa abwera ndi lingaliro la logo m'njira yapadera. Ena anali ndi mbiri yochititsa manyazi (mwachitsanzo, Volkswagen), ena - m'malo mwake (mwachitsanzo, Ferrari), koma timawerenga mwachidwi za iwo onse popanda kupatula. Ndikudabwa kuti ndi chiyani chinanso chomwe chimabisika kuseri kwamakampani amagalimoto omwe timawadziwa, ngati mungayang'ane mbiri yawo yakale?