YOPE: zodzoladzola zomwe zidakopa mitima ya a Poles

Kupambana kochititsa chidwi kwa mtundu wa banja lachi Poland pasanathe zaka zisanu ndi chimodzi? YOPE - ndi unyinji wa mafani osati ku Poland kokha, komanso ku Japan ndi UK - amatsimikizira kuti ndizotheka.

Agnieszka Kowalska

Makiyi a chipambano ichi? Kugwira ntchito molimbika ndi zowona. Ndipo, zowona, mankhwalawo okha: achilengedwe, apamwamba, opakidwa bwino komanso pamtengo wotsika mtengo. Mafuta odzola a YOPE, ma gels osambira, mafuta amthupi, sopo, ma shampoos, zopaka m'manja zokhala ndi nyama zodziwika bwino zomwe zidalembedwazo zagonjetsa msika wadziko lonse wa zodzoladzola. Masika ano, chizindikirocho chidzakudabwitsani ndi china chatsopano.

YOPE ndi bizinesi yabanja. Imayendetsedwa ndi Karolina Kuklinska-Kosowicz ndi Pavel Kosovic. Makolo okondwa a ana awiri aakazi akhala pamodzi kwa zaka zoposa makumi awiri. Anakumana kusukulu yasekondale ku Slupsk. Mu 2015, atayamba kupanga sopo wawo woyamba, analibe lingaliro lamtundu. Carolina wakhala akugwira ntchito ngati stylist kwa zaka zambiri, kuphatikiza. m’magazini a Cosmopolitan ndi Twój Styl, koma anafunikira kusintha. Iye akukumbukira kuti: “Ndinadzifunsa kumene ndimadziwona ndekha m’zaka zitatu kapena zinayi.” Ndipo sindikanatha kuzisiya pamenepo. Ana amasinthanso kwambiri moyo wathu. Zakhala zofunika kwa ife zomwe timadya, zomwe timayeretsa nazo nyumba zathu, ndi zomwe timapaka m'matupi athu. Umu ndi mmene ndinayambira kuchita chidwi ndi zodzoladzola zachilengedwe.

Caroline ndi Pavel amakwaniritsana bwino. Poyamba, adagwira ntchito pazachuma, njira zogulitsa ndi kukwezedwa, ndipo adapanga zatsopano. Pamene kampaniyo yakula, kugawanika kwa maudindo kwakhala kosamveka, ndipo amapanga zisankho zofunika kwambiri pamodzi. Caroline akufotokoza kuti: “Panthawi imeneyi, ndikufunika kudziŵa zimene zikuchitika pakampanipo kuti ndidziwe mbali zonse za bizinesi yathu. Koma ndimapangabe zinthu zatsopano, ndimagwira ntchito ndi dipatimenti yachitukuko ndikuyang'anira mbali zopanga za ntchito zathu.

Zodzoladzola za YOPE zimapangidwa kuchokera ku zosowa zenizeni. Karolina akudabwa kuti iye ndi banja lake alibe chiyani pankhani ya chisamaliro. Iye amakokanso kudzoza paulendo. Anamaliza maphunziro a Art School, amaphunzira ku dipatimenti ya mafashoni ku Academy of Fine Arts ku Lodz, amasonkhanitsa zaluso zamakono. Izi zikufotokozedwa mu kapangidwe kamakono ka YOPE ndi mlengalenga momwe mukufuna kumizidwamo - mokondwera, zokongola, zabwino.

Fungo lodziwika bwino - kuphatikiza. verbena, udzu, rhubarb, geranium, tiyi, St. John's wort, nkhuyu - ichi ndi ubwino wina wa zodzoladzola za YOPE. Makasitomala amayamikiranso mtunduwo chifukwa chokonda zachilengedwe komanso kuwonekera kwathunthu. Zolemba zimawonetsa kuchuluka kwa zosakaniza zomwe zili zachilengedwe komanso zochokera kotetezeka. Ndipo izi nthawi zonse zimakhala zoposa 90 peresenti.

- Ichi ndi chizindikiro chomwe chimapatsa ogula osati sopo wamadzi, komanso filosofi inayake ya moyo. Kuyandikira kwa inu nokha, anthu ndi chilengedwe. Olandira athu ndi anthu anzeru komanso odziwa zambiri omwe kusamalira dziko lapansi ndikofunikira monga momwe kulili kwa ife," adatero Caroline poyankhulana ndi Avanti24.

Ku YOPE, mabotolo okonzedwanso, zolemba za biofoil, zonona zimagulitsidwa mu machubu a aluminium ndi otchedwa. bioplastic. Mabotolo a YOPE amatha kudzazidwanso (osati ku Warsaw boutique ku Mokotowska).

Chizindikirocho chimagwiranso ntchito pazochitika zopindulitsa dziko lapansi ndi zochitika zamagulu. Kwa zaka zitatu, pamodzi ndi bungwe la Łąka Foundation, wakhala akupulumutsa njuchi za mumzindawu. Adapereka ndalama zothandizira ozimitsa moto ku Biebrza Valley. Amathandizira maziko omwe amathandiza magulu omwe ali pachiwopsezo - othawa kwawo, amayi a ana olumala, okalamba. Ntchito zina zopindulitsa anthu amderalo zakonzedwa chaka chino.

Kuyambira pachiyambi, Karolina ndi Pavel ankafuna kuti YOPE ikhale chizindikiro chogwira ntchito chomwe chidzadzaza nyumba, kupangitsa kuti ntchito za tsiku ndi tsiku zikhale zosangalatsa. Chifukwa chake, kuwonjezera pa zodzoladzola, zoperekazo zikuphatikizanso zinthu zoyeretsa m'nyumba zomwe zatsimikizira ogula kuti zoyeretsa zachilengedwe ndizothandiza. Satifiketi ya Ecolabel imatsimikizira kuti ndi otetezeka kwa anthu komanso chilengedwe.

Kuphatikiza pa zodzoladzola za akuluakulu, panalinso mzere wa ana - sopo, ma gels osambira ndi ma gels a ukhondo wapamtima. Chaka chilichonse makandulo onunkhira a YOPE ndi makalendala amakhala osangalatsa kwambiri.

Carolina, ngakhale adagwira ntchito yogulitsa mafashoni (ndipo mwina ndichifukwa chake), sakonda funso loti "kodi YOPE imatsatira zomwe zikuchitika?" - Zomwe zili zofunika kwa ine sizowoneka bwino, koma zomwe zikuchitika kuzungulira ine, mdera langa kapena padziko lapansi. Ndimayankha pazosowa izi poyesetsa kuti ndichepetse zinyalala, kufunafuna njira zatsopano zothetsera mavuto, kuyesera kulingalira sitepe imodzi patsogolo. Ndikofunikira kukhala pano ndi pano, kukhala mozindikira ndikuchita monga choncho, ”akutero.

Mu 2018, Karolina adakhala mkazi "wokongola" wazaka. Kuphatikiza pa zinthu zachilengedwe, adakwanitsa kulimbikitsa chitsanzo chatsopano cha ukazi - mkazi wochita bizinesi yemwe amagwira ntchito mwakhama, koma samakana kulankhulana ndi banja lake, zosangalatsa ndi maulendo.

Atafunsidwa za chochitika chofunika kwambiri m'moyo wake, iye akuyankha kuti: "Nthawi yomwe ndinakhala CEO wa kampani yanga."

Ndipo kupambana kwakukulu kwa Jope? - Iye ali patsogolo pathu! Mu Epulo tiwonetsa nkhope yatsopano ya YOPE. Ndine wokondwa kwambiri nazo, koma ndi chinsinsi pakadali pano, ”akutero Caroline. - Ndine wonyadira kwambiri kuti anthu amakonda zodzoladzola izi. Kulikonse kumene ndikupita ndimawaona pa mashelefu m’zibafa, m’makhichini ndi matebulo a m’mphepete mwa bedi. Za YOPE ndinganene kuti ndi "mtundu wachikondi".

Zithunzi: Zida za Yope

Kuti mudziwe zambiri za kudzoza ndi malangizo amomwe mungakongoletsere mkati mwanu, mungapeze mu gawo lathu. Ndimakonza ndikukongoletsa. Kusankhidwa kwapadera kwa zinthu zokongola - v Strefie Design ndi AvtoTachki.