Kutayika kwa Holden kunja kumawononga phindu
Lingaliro la GM lothetsa kupanga Pontiac ku North America linagunda kwambiri Holden.
Phindu lochepa la msonkho la $ 12.8 miliyoni chaka chatha lidachepetsedwa ndi kutayika kwa $ 210.6 miliyoni chifukwa cha kuchepetsedwa kwa pulogalamu ya Holden-built Pontiac. Zowonongekazi zidaphatikizanso ndalama zingapo zapadera zosabwerezedwa zomwe zikukwana $223.4 miliyoni, makamaka chifukwa chakuthetsedwa kwa pulogalamu yotumiza kunja. Ndalama zapaderazi zimakhudzana makamaka ndi kutsekedwa kwa fakitale ya injini ya Family II ku Melbourne.
Kutayika kwa chaka chatha kudaposa $70.2 miliyoni zomwe zidatayika mu 2008. Mkulu wa zachuma ku GM-Holden Mark Bernhard adati zotsatira zake zinali zokhumudwitsa koma zotsatira za chimodzi mwa zovuta kwambiri zachuma zomwe zakhala zikuchitika posachedwa.
"Izi zakhudza kwambiri malonda athu apakhomo ndi kunja," adatero. "Zambiri mwazotayika zathu zidachitika chifukwa cha chisankho cha GM chosiya kugulitsa mtundu wa Pontiac ku North America."
Kutumiza kwakukulu kwa Pontiac G8 kunatha mu Epulo chaka chatha, zomwe zidakhudza kuchuluka kwamakampani opanga. Chaka chatha, kampaniyo idapanga magalimoto 67,000, kuchepa kwakukulu kuchokera ku 119,000's 2008 yomangidwa mu 88,000. Adatumiza kunja injini za 136,000 poyerekeza ndi 2008 XNUMX mu XNUMX.
Bernhard adati misika ina yofunika kwambiri ya Holden idakhudzidwanso ndi kugwa kwachuma padziko lonse lapansi, zomwe zapangitsa kuti kufunikira kwa magalimoto omangidwa kwanuko kutsika kwambiri kuchokera kwa makasitomala akunja a Holden.
"M'dera lathu, ngakhale tikupanga galimoto yogulitsidwa kwambiri ku Australia, Commodore, msika wathu wapakhomo wakhudzidwanso," adatero. Zinthu izi zidapangitsa kuti ndalama zichepe kuchoka pa $5.8 biliyoni mu 2008 kufika pa $3.8 biliyoni mu 2009. Komabe, pamene chuma cha padziko lonse chinayamba kuyenda bwino mu theka lachiwiri la chaka, chuma cha Holden chinakulanso, Bernhard adanena.
"Panthawiyi, tawona ubwino wa zisankho zovuta kwambiri zokonzanso zomwe zapangidwa m'chaka kuti zitheke kugwira ntchito yotsika mtengo komanso yogwira ntchito," adatero. "Izi zidathandizira kuti kampaniyo ikhale ndi ndalama zokwana $289.8 miliyoni."
Bernhard ali ndi chidaliro kuti Holden abweranso kudzapindula posachedwa, makamaka popeza kupanga Cruze subcompact kumayambira ku Adelaide koyambirira kwa chaka chamawa. "Ngakhale kuti tinali ndi chiyambi chabwino cha chaka, sindinathe kunena kuti ndapambana," adatero.
