Zopinga zimalepheretsa kuyambiranso kwa Borgward
Ntchito zaku Europe zikuwoneka kuti zayimitsidwa pakugulitsa kotsika. Nyuzipepala yaku Germany ya Automobilwoche yanena kuti mtundu wotsitsidwayo uli pamavuto pambuyo poti wopanga magalimoto aku China a Foton agulitsa 2019% yake yolamulira pamsodzi ndi kampani yobwereka magalimoto Ucar mu 67 ya $ 614 miliyoni (£ 470 miliyoni). ).
Ucar idagwiritsa ntchito Borgward BX5 ndi BX7 pazamagetsi ku China. Izi poyambirira zidakulitsa kugulitsa kovuta kwa chizindikirocho, koma njira yogulitsira upainiya akuti ndi yomwe imalepheretsa kutumizidwa kwakukulu.
Automobilwoche akuti Borgward adangogulitsa magalimoto 5000 mgawo loyambirira la 2020 ndipo akukumana ndi zina zosatsimikizika chifukwa wogawana nawo ku Ucar a Charles Zhengyao Lu adayamba kukhala nkhani yabodza.
Wogulitsa ku Ulaya yekha wa Borgward - ku Luxembourg - akugulitsabe, ndipo Automobilwoche imatchula wogulitsa Andre Laserd: "Ndife okondwa kwambiri ndi bizinesi iyi." Wogulitsayo akuti wagulitsa magalimoto opitilira 2018 kuyambira pakati pa 100, pomwe BX5 ndi BX7 ikupezekabe pa € 36 (£ 200) ndi $ 32 (£ 675) motsatana.
Laserda adauza kufalitsako kuti palibe zisonyezo kuti Borgward akufuna kuchoka ku Europe, koma ziwonetserozi ndizochepa kwambiri poyerekeza ndi zomwe amafuna kuti agulitse mayunitsi 800000 padziko lonse lapansi pofika chaka cha 2020.
Chakumapeto kwa 2018, atolankhani adalengeza kuti Borgward adzaulula mitundu yake ya SUV ku UK ndi Ireland chaka chamawa, mogwirizana ndi wolowa nawo ku Birmingham International Motors. Sizinasinthidwe mwatsatanetsatane ndondomekoyi m'miyezi 20 yapitayi, ndipo zambiri zikuwonetsa kuti chizindikirocho sichilinso ndi likulu lawo ku Europe ku Stuttgart, Germany monga momwe zinalili mu 2018.
Nkhani zaposachedwa kwambiri patsamba la mtundu ku Europe zachokera pa Disembala 14, 2018, pomwe BXi7 SUV yamagetsi sikuwoneka kuti ili pafupi kukhazikitsidwa kuposa momwe idavumbulutsidwa mu 2017.
Borgward adakonza zotsegula chomera ku Europe ku Bremen, Germany, koma kusungitsa kwake malo a 140000 mita ndikutha mu June 2019.
