Mfundo Zathu: Mphamvu ya Njira Yofikira Anthu
Ku Shake Shack, antchito okondwa ndiye kiyi yopangira makasitomala okondwa.
Pali kusiyana kwakukulu pakati pa Shake Shack ndi Chapel Hill Tire. Shake Shack amagulitsa ma burgers ndi shakes. Timatumikira magalimoto.
Shake Shack idakhazikitsidwa mu 2004. Takhala tikugwira ntchito kuyambira 1953.
Zaka zisanu zapitazi zakhala zabwino kwa Chapel Hill Tire; tinatsegula masitolo atatu atsopano ndikukulitsa ku Raleigh. Shake Shack ikuchita bwino pang'ono, ndikugulitsa kuchokera pa $ 217 miliyoni mu 2014 mpaka $ 672 miliyoni mu 2019.
Komabe, pali chinthu chimodzi chimene chimatigwirizanitsa. Shake Shack amatenga njira yokhazikika ya ogwira ntchito pakuwongolera kampani yake. Ifenso tiri.
Mtsogoleri wamkulu wa Shake Shack Randy Garutti amakhulupirira kuti kukula kwa kampani yake kumachokera kwa antchito omwe amapita patsogolo. “Antchito makumi asanu ndi mmodzi pa zana alionse,” iye anawatcha iwo. Ndi anthu okondana, ochezeka, olimbikitsa, osamala, odziœa okha komanso am’gulu odziwa mwanzeru. 51 peresenti ndi chisonyezero cha luso lamalingaliro lofunikira kuti apambane pa ntchito; 49 peresenti imafotokoza luso lofunikira.
Ogwira ntchito makumi asanu ndi limodzi mwa magawo XNUMX aliwonse amayesetsa kuti akhale ndi mpikisano wopambana, kuchereza alendo kwapadera, kutengera chikhalidwe chathu ndikudzitukumula tokha komanso mtundu, "atero Garutti poyankhulana ndi magazini ya QSR.
Simungathe kunyenga njira yanu kuti mukope 51 peresenti. Malinga ndi Garutti, mumawapeza polipira malipiro apamwamba, mapindu okulirapo, ndi chithandizo chabwino koposa. Monga Woyambitsa Shake Shack a Danny Meyer akunena kuti makampani ambiri omwe amachita bwino pantchito yamakasitomala nthawi zambiri amakhala pamndandanda wa "malo abwino kwambiri ogwirira ntchito."
"Sitinachitire mwina koma kuvomereza," atero Purezidenti wa Chapel Hill Tyre komanso eni ake a Mark Pons. "Simungakhale ndi chidziwitso chachikulu cha makasitomala popanda wogwira ntchito wokondwa."
Kuyang'ana m'tsogolo, oyang'anira a Shake Shack akuneneratu kuti kugulitsa kwa kampaniyo kupitilira $891 miliyoni pakutha kwa 2021. Ndipo timakhulupirira kuti njira yawo yolimbikitsira anthu ndiyo mphamvu yawo yayikulu pantchito yawo kuti akwaniritse izi.
"Tili mu bizinesi yotsogozedwa ndi anthu," Meyer adauza magazini ya QSR. "Izi ndi zomwe timachita bwino kuposa aliyense, ndipo umu ndi momwe tipitirizira kugulitsa ndalama kuti zaka zambiri kuchokera pano tili ndi malo odyera omwe ali pafupi ndi atsogoleri akulu. Koma sizidzakhala zophweka.
"Chabwino," adatero Pons. “Si zophweka. Kupeza zikhalidwe zoyenera ndi chiyambi chabe. Muyenera kumanga chikhalidwe chanu motsatira mfundo izi. Ife ku Chapel Hill Tire tili ndi mfundo zisanu zofunika kwambiri: yesetsani kuchita bwino, kuchitirana wina ndi mnzake ngati banja, kunena inde kwa makasitomala athu ndi wina ndi mnzake, khalani othokoza komanso othandiza, ndikupambana ngati gulu. Sabata iliyonse timayang'ana pamtengo umodzi ndipo gulu limakambirana momwe tingagwiritsire ntchito pazonse zomwe timachita. "
"Mwachitsanzo, m'modzi mwa antchito athu posachedwapa adakhala ndi mwayi wapadera wokwaniritsa phindu lathu loti inde makasitomala," adatero Pons. “Kasitomala wina amene angochitidwa opaleshoni anaimbira foni sitoloyo n’kufunsa ngati tingamutengere mankhwala amene anauzidwa ndi dokotala. Poganizira za mtengowo komanso podziwa kuti palibenso kwina koti angapite, wogwira ntchitoyo anavomera kulandira mankhwalawo.”
"Timakhulupiriranso kuti zikhulupiriro zathu ndi chida chachikulu chophunzirira. Bizinesi iyi imafunikira kusinthasintha. Kuti tiyankhe, timapereka mphamvu kwa ogwira ntchito kupanga zisankho," adatero Pons, "ndipo bola mutha kugwiritsa ntchito mfundo zathu zisanu zofunika kuyankha momwe munapangira chisankho, ndinu abwino."
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