KAMA MATAYA: momwe kachilomboka kanasesa nyengo
Bizinesi yamagalimoto ndi yachabechabe, yomwe siingathe kuchita zinthu zonse, opanga ndi ogulitsa zida zosinthira amawoneka osangalala, koma kuchepa kwa kufunikira kumamvekanso pano - eni magalimoto akukhala kunyumba. Za zotsatira za kasupe wamakono pamsika wa matayala, za chiyembekezo cha chitukuko chake ndi zokonda za ogula poyankhulana ndi Timur Sharipov, ndi. za. Executive Director wa Kama Trading House, division of Tire Business of the Tatneft Group KAMA TYRES.
Kodi vuto la COVID-19 lakhudza bwanji bizinesi ya matayala?
M’madera ambiri, matayala agwera m’gulu la zinthu zofunika kwambiri. Akuluakulu amamvetsetsa kuti kukonzanso kwanthawi yake kwaukadaulo ndi ntchito zamagalimoto ndiye chinsinsi chakuyenda bwino kwa ntchito zofunikira pagulu, opanga ndi ogulitsa katundu wofunikira, zoyendera ndi zonyamula katundu ndi mabizinesi ena.
Chifukwa chake, ntchito yathu, monga imodzi mwamakampani akuluakulu opanga matayala aku Russia, ndikuthandizira anzathu ndi makasitomala powapatsa zinthu zabwino munthawi yake, kuyang'anira zonse zofunikira zaukhondo.
Marichi adakhala mbiri kwa ife pankhani yogulitsa pamsika wachiwiri ndi zotumiza kunja. Koma sitipanga zoneneratu zachiyembekezo - timakhala ndikusintha mogwirizana ndi momwe msika ulili.
Kodi kufunikira kwa matayala kwasintha ndi ogwiritsa ntchito kumapeto?
Nyengo yakusintha matayala m'nyengo yozizira ndi kale kuposa chaka chino, koma ntchito ya ogula ndiyotsika mu April, zomwe zikuyembekezeka kutengera momwe zinthu ziliri. Izi zikugwirizananso ndi kufunikira kokhala kunyumba - apa titha kulankhula za pent-up amafuna. Ndikoyeneranso kulingalira za kusintha kwa khalidwe la ogula kumene kwachitika kale, pamene ndalama zomveka zimakhala cholinga chachikulu chogula.
Choncho, m'mikhalidwe yamakono, mankhwala abwino kwambiri malinga ndi chiwerengero cha mtengo wamtengo wapatali adzakhala ofunikira. Ndi chizindikiro ichi chomwe timaganizira nthawi zonse popanga zitsanzo zatsopano ndikupanga matayala osiyanasiyana, choncho mtundu wa Viatti, KAMA nthawi zambiri ukhoza kupezeka pakati pa atsogoleri pa malonda ogulitsa.
Ngati tilankhula za msika wa matayala agalimoto, ndiye kuti zimakhudzidwa makamaka ndi makampani oyendetsa magalimoto. Chiwerengero cha mayendedwe apamsewu m'misewu ya mdziko muno chachepa. Kuyenda kwazinthu zasintha osati ku Russia kokha, komanso padziko lonse lapansi, kuphatikizapo zokhudzana ndi njira zowonjezera chitetezo. Izi sizingangokhudza malonda. Nthawi yomweyo, tikuwona chidwi pakukonzanso matayala azitsulo zonse. Utumikiwu umakupatsani mwayi wowonjezera moyo wautumiki ndikukulitsa mtengo wa 1 km wothamanga.
Ndi zinthu ziti zomwe zili mumsika wa matayala masiku ano?
Kufunika kogula pa intaneti kukukulirakulira, koma izi sizikukhudzana ndi coronavirus. Ku Russia kokha, gawo la malonda otere lawonjezeka kawiri pazaka zisanu zapitazi. Choncho, chaka chatha tinayambitsa sitolo yathu yapaintaneti KamaTyres.Shop*. Malinga ndi akatswiri, atatha kudzipatula, chikhalidwe cha kugula pa intaneti chidzapitirira. Ogula amazolowera kuti kugula pa intaneti ngakhale gawo ngati matayala ndikosavuta, kothandiza ndipo kumapulumutsa nthawi pakubweretsa.
Malinga ndi zoneneratu za akatswiri (malinga ndi Auto Tire Market 2020), kukula kwa msika wamatayala padziko lonse lapansi pazaka zisanu zikubwerazi kuyenera kukhala pafupifupi 2,1%. Ngakhale zitasinthidwa malinga ndi zomwe zikuchitika padziko lapansi pano pakati pa mliri, gawo ili lazachuma lili ndi mphamvu.
Ponena za gawo la B2B, msika wamatayala azitsulo zonse wapangidwanso ku Russia kwa zaka 20, ndipo tsopano ukuwoneka bwino kwambiri kuposa kale. Makampani oyendetsa magalimoto amafuna kukweza mtengo wake ndikusinthira matayala osinthidwanso. Popeza pochita izi zimawonjezera zomwe zimagwiritsidwa ntchito pafupifupi katatu (pa KAMA, mafelemu a KAMA PRO). Panthawi imodzimodziyo, ndalamazo ndi 3% -40% zotsika kuposa zogula zatsopano. Ndipo "kukhathamiritsa kwachangu" polimbana ndi mliriwu, momwe matayala oterowo apitirizira - potuluka "mkuntho" uwu, ambiri sadzabwereranso kugula zodula. Zowonadi, potengera mawonekedwe a magwiridwe antchito, matayala azitsulo zonse amapangidwanso si otsika kuposa atsopano, ndipo mtengo wake ndi wotsika.
* Kampani ya Kama Trading House Limited Liability Company. Adilesi yalamulo: 423570, Russian Federation, Republic of Tatarstan, dera la Nizhnekamsk, g. Nizhnekamsk, Promzon Territory, nyumba ya AIK-24, ofesi 402. OGRN 1021602510533.
