Momwe GM Ingapambanire Pomwe Ikalephera Ndi Holden: Chifukwa Chake GMSV Imatha Kupita Zamagetsi Ku Australia Ndi Chevrolet, Hummer Ndi Cadillac

Chevrolet Silverado EV ikhoza kukhala bizinesi yayikulu ku Australia.

Lingaliro la General Motors kuti atseke Holden akuwoneka kuti athandizira mtunduwo kutsegulira tsogolo lamagetsi ku Australia.

Chimphona cha ku America chayamba kutulutsa galimoto yake yamagetsi (EV) ku US, ndi GMC Hummer yophatikizidwa ndi Chevrolet Silverado EV yatsopano, Chevrolet Blazer EV, ndi Chevrolet Equinox EV - ndi zina zomwe zikubwera pofika 2025. Mphekesera zimati Camaro coupe ikusintha kukhala sedan yamagetsi yamagetsi komanso SUV yapamwamba kwambiri, Cadillac Lyriq.

Kuphatikizika kwa ma EV, ma SUV ndi magalimoto ochita ntchito kumawoneka ngati kwabwino kwa msika waku Australia womwe umakonda magawo amsikawa, ndipo General Motors Specialty Vehicles (GMSV) ndiwabwino kuti ma EV atsopanowa apezeke mu Underground ngati utsogoleri wa US ulola.

Ngakhale kuli koyambirira kwambiri kuti GMSV itsimikizire kuti ndi iti mwa mitundu iyi (ngati ilipo) yomwe idzapereke ku Australia, pali mlandu wa onse anayi. 

Hummer ndi Silverado amawoneka ophweka, akuphatikiza chikondi chathu cha magalimoto akuluakulu ndi ma SUV (GMC idzapereka njira zonse ziwiri za Hummer) ndi mphamvu yoganiza kutsogolo. 

GM inali kale kugulitsa Hummer kwanuko kumapeto kwa zaka za m'ma 2000 pamene ikuyesera kuiyika ngati chizindikiro chamtengo wapatali pamodzi ndi Saab ndi Cadillac. Ikhoza kukhala isanakwane nthawi yake chifukwa ngakhale mtundu wawung'ono kwambiri wa H3 ndi waukulu kwambiri kwa anthu ambiri. Komabe, iyi siilinso nkhani monga anthu aku Australia tsopano akuwoneka kuti ali ndi malingaliro akuti "zazikuluzikulu ndizabwino" zikafika ku ma SUV.

Zomwezo zitha kunenedwa kwa ma utes: mafuta a Silverados amatsimikizira kuti zimphona zazikulu zaku America izi zili kale ndi omvera. 

Ponena za Chevy Blazer ndi Equinox, ma SUV awa ndi ofunikira kwa mtundu uliwonse wodzilemekeza womwe umafuna kugulitsa magalimoto mdziko muno, chifukwa cha chidwi chathu chowoneka ngati chosatha cha ma SUV. Ndikofunikira kudziwa kuti ma SUV awa sali okhudzana ndi Equinox yaiwalika ndi Chevrolets ena omwe adagulitsidwa ndi mabaji a Holden m'masiku ake omaliza.

Kunena zowona, Equinox inali yachikale ndipo sinali pamlingo wofanana ndi Toyota RAV4, Mazda CX-5, Hyundai Tucson ndi ena omwe amapikisana nawo.

Kusuntha kwa magetsi kumatanthauza Blazer ndi Equinox yatsopano yomwe ikuyenda pa nsanja ya Ultium monga Silverado, Hummer ndi Lyriq. Adzakhalanso ndi zamkati zamakono, zomwe zakhala chimodzi mwazotsutsa zazikulu za Chevrolet zogulitsidwa pano ndi Holden. Izi zitha kulola GMSV kuwayika ngati chopereka chamtengo wapatali pamtengo wapamwamba kwambiri, zomwe zingakhale zofunikira kuti muwonjezere bizinesi iliyonse.

Kapena, ngati GMSV ikufuna kuyang'ana kwambiri pamtengo wapamwamba, kuyambitsa mtundu wa Cadillac wokhala ndi Lyriq wotsogola kungakhale njira ina.

Ponena za "Camaro sports sedan," iyi yamagetsi yamagetsi anayi, monga tidalembera kale, idzakhala wolowa m'malo mwauzimu kwa omvera a Holden Commodore, omwe adakali ndi malo ofewa amtundu wa Lion.

Chinsinsi cha pulani iliyonse ya GMSV yobweretsa mitundu iyi idzakhala mtengo komanso malo pamsika waukulu. Monga tawonera ndi mtundu wina uliwonse, magalimoto amagetsi sali pafupi ndi mtengo wofanana ndi mitundu yodziwika bwino ya injini zoyatsira mkati (ICE). 

Holden akanakhala ndi vuto kugulitsa galimoto yamagetsi ya Equinox pamtunda waukulu wofanana ndi mpweya wake. GMSV ndiyokayikitsa kuti ipereka mitundu yodziwika bwino monga Equinox yoyendetsedwa ndi petulo, motero imatha kugulitsa magalimoto amagetsi a Chevy atsopano popanda kufananiza mwachindunji ndi mitundu yotsika mtengo. M'malo mwake, imatha kupikisana ndi Hyundai Ioniq 5, Kia EV6 ndi Tesla Model Y.

Vuto la Holden lomwe GMSV ilibe ndi mbiri yakale. Holden ali ndi cholowa chambiri, kotero kuyesa kuyambitsa mitundu yamtengo wapatali ya EV (monga momwe zidakhalira ndi Volt yanthawi yayitali) kwakhala kovuta. Anthu amayembekeza kuti Holden iyenera kuwononga ndalama zingati, chifukwa chake kupita kumitundu yotsika, yamitengo yotsika ingakhale ntchito yovuta kwambiri kwa kampani yayikulu chonchi.

Kumbali ina, GMSV idamangidwa kuyambira pachiyambi ngati osewera pamsika wamba, kuyang'ana pamitundu yake yapadera - Silverado ndi Corvette - yomwe imagulitsa m'mphepete mwachiwerengero chochepa.

Umu ndiye mtundu womwe GM iyenera kugwiritsa ntchito ndi mitundu yake ya EV - voliyumu yotsika koma m'mphepete mwake. Ngakhale izi zikutanthauza kuti simitundu yonse yomwe talemba pano yomwe ingagwire ntchito motere, pali chifukwa chake, kunena kuti, Silverado EV, Hummer SUV, ndi imodzi mwa Equinox/Blaze/Lyriq kupanga atatu magalimoto amagetsi. zosankha pansi pa mbendera ya GMSV.

Panthawiyi, zonsezi zikhoza kukhala zongopeka ndipo ndithudi GMSV ikuchita bwino ndi awiri ake a Silverado / Corvette, koma pamene nthawi ikupita ndipo GM ikupitiriza kupatsa mphamvu US, chidwi chidzatembenukira ku Australia. Nthawi imeneyo ikadzafika, GMSV idzakhala pamalo abwino kuposa momwe Holden angakhalire.