Mbiri ya Datsun

Mu 1930, galimoto yoyamba yopangidwa ndi mtundu wa Datsun idapangidwa. Ndi kampani iyi yomwe idakumana ndi zoyambira zingapo m'mbiri yake nthawi imodzi. Pafupifupi zaka 90 zapita kuyambira nthawi imeneyo ndipo tsopano tiyeni tikambirane zomwe galimoto iyi ndi mtundu wasonyeza padziko lapansi.

Woyambitsa

Malinga ndi mbiri, mbiri ya mtundu wagalimoto ya Datsun idayamba mu 1911. Woyambitsa kampaniyo akhoza kuonedwa kuti ndi Masujiro Hashimoto. Atamaliza maphunziro ake ku yunivesite yaukadaulo ndi ulemu, anapita kukaphunzira ku United States. Kumeneko Hashimoto anaphunzira sayansi ya uinjiniya ndi luso. Atabwerera, wasayansi wamng'ono ankafuna kutsegula kupanga galimoto yake. Magalimoto oyambirira omwe anamangidwa pansi pa utsogoleri wa Hashimoto amatchedwa DAT. Dzinali lidali polemekeza omwe adakhazikitsa ndalama zake zoyamba "Kaisin-sha" Kinjiro Dena, Rokuro Aoyama ndi Meitaro Takeuchi. Komanso, dzina lachitsanzo likhoza kutchulidwa kuti Durable Attractive Trustworthy, kutanthauza "makasitomala odalirika, okongola komanso odalirika."

Chizindikiro

Kuyambira pachiyambi, chizindikirocho chinali ndi zilembo za Datsun pa mbendera ya Japan. Chizindikirocho chinkatanthauza dziko la dzuwa lotuluka. Nissan atagula kampaniyo, baji yawo idasintha kuchoka ku Datsun kukhala Nissan. Koma mu 2012, Nissan anabwezeretsa chizindikiro cha Datsun pa magalimoto ake okwera mtengo. Iwo ankafuna kuti anthu ochokera m’mayiko omwe akutukuka kumene agule Datsun kenako n’kukweza magalimoto apamwamba amtundu wa Nissan ndi Infiniti. Komanso nthawi ina, positi idayikidwa patsamba lovomerezeka la Nissan ndi mwayi wovotera kubwereranso kwa chizindikiro cha Datsun kumsika wamagalimoto.

Mbiri ya mtundu wamagalimoto pamitundu

Fakitale yoyamba ya Datsun inamangidwa ku Osaka. Kampaniyo imayamba kupanga injini ndikuzigulitsa nthawi yomweyo. Kampaniyo imayika ndalama zomwe zapeza pakukula. Magalimoto oyambirira ankatchedwa Datsun. Atamasuliridwa kuchokera ku Chingerezi, amatanthauza "Mwana Date", koma chifukwa chakuti m'Chijapani amatanthauza imfa, chizindikirocho chinasinthidwa kukhala Datsun wodziwika bwino. Ndipo tsopano kumasuliraku kunayenerera Chingelezi ndi Chijapanizi ndipo kumatanthauza dzuwa. Kampaniyo idayamba pang'onopang'ono chifukwa chandalama zofooka. Koma kampaniyo idachita mwayi ndipo idabwera ndi bizinesi yomwe adayikamo ndalama. Zinapezeka kuti Yoshisuke Aikawa. Anali munthu wanzeru ndipo nthawi yomweyo adawona kuthekera kwa kampaniyo. Mpaka kumapeto kwa 1933, wochita bizinesiyo adagula magawo onse a kampani ya Datsun. Kampaniyo tsopano idatchedwa Nissan Motor Company. Koma palibe amene adasiya chitsanzo cha Datsun ndipo kupanga kwawo sikunayimenso. Mu 1934, kampaniyo inayamba kugulitsa magalimoto ake kunja. Chimodzi mwa izi chinali Datsun 13.

Chomera cha Nissan chinatsegulidwanso, chomwe chinapanganso magalimoto a Datsun. Zitatha izi panali nthawi zovuta kwa timuyi. China idalengeza zankhondo yaku Japan, ndipo pambuyo pake Nkhondo Yachiwiri Yapadziko Lonse idayamba. Japan inagwirizana ndi Germany ndipo inalakwitsa, ndipo nthawi yomweyo inayambitsa zovuta. kampaniyo anatha kuchira kokha ndi 1954. Pa nthawi yomweyo anamasulidwa chitsanzo pansi pa dzina "110". Pachiwonetsero cha Tokyo, zachilendozi zinali zowonekera, chifukwa cha mapangidwe ake atsopano panthawiyo. Anthuwo anatcha galimoto imeneyi “pasanathe nthawi yake”. Zoyenera zonsezi zinali chifukwa cha kampani ya "Austin", yomwe inathandiza pakukula kwa chitsanzo ichi. Zitatha izi, kampaniyo idayamba kupanga magalimoto pafupipafupi. Kampaniyo inali kusuntha, ndipo tsopano ndi nthawi yoti tigonjetse msika waku America. Ndiye America anali mtsogoleri ndi mtsogoleri wa kalembedwe mu galimoto ya dongosolo. Ndipo makampani onse anali kuyesetsa kuti izi ndi bwino. 210 inali imodzi mwa zitsanzo zoyamba kutumizidwa ku United States. Kuwunika kochokera kumayiko sikunachedwe kubwera. Anthuwo ankasamalira galimoto imeneyi mosamala. 

Magazini yodziwika bwino yamagalimoto inayankhula bwino za galimotoyi, iwo ankakonda mapangidwe ndi kuyendetsa galimoto. Patapita kanthawi, kampaniyo inatulutsa Datsun Bluebird 310. Ndipo galimotoyo inachititsa chisangalalo pamsika waku America. Chinthu chachikulu pakuwunikaku chinakhudzidwa ndi mapangidwe atsopano, omwe tsopano amawoneka ngati zitsanzo za ku America. Gulu lapamwamba la anthu adayendetsa galimotoyi. Makhalidwe ake aukadaulo anali apamwamba kwambiri. Panthawiyo, inali yoletsa phokoso labwino kwambiri, kuyendetsa bwino kwambiri, kutsika kwa injini, dashboard yatsopano komanso mkati mwake. Sizinali zamanyazi ngakhale pang’ono kuyendetsa galimoto yoteroyo. Komanso, mtengo sanali overpriced kwambiri, zomwe zinachititsa kuti malonda aakulu a galimoto.

Zaka zingapo zotsatira, chiwerengero cha malo ogulitsa magalimoto a chitsanzo chinafika mayunitsi 710. Anthu a ku America anayamba kukonda kwambiri galimoto ya ku Japan kuposa kupanga kwawo. Datsun idaperekedwa motsika mtengo komanso mwabwinoko. Ndipo ngati poyamba zinali zochititsa manyazi kugula galimoto ya ku Japan, tsopano zonse zasintha kwambiri. Koma ku Ulaya, galimotoyo sinagulidwe bwino kwambiri. Akatswiri ambiri amakhulupirira kuti chifukwa cha ichi ndi ofooka ndalama ndi chitukuko m'mayiko European. Kampani yaku Japan idamvetsetsa kuti ingatenge phindu lalikulu pamsika waku America kuposa ku Europe. Kwa oyendetsa onse, magalimoto a Datsun adalumikizidwa ndikuchita bwino komanso kudalirika. Mu 1982, makampani anali kuyembekezera kusintha, ndipo chizindikiro chakale chinachotsedwa pakupanga. Tsopano magalimoto onse a kampani amapangidwa pansi pa chizindikiro cha "Nissan". Panthawiyi, kampaniyo inali ndi ntchito youza aliyense ndikuwonetsa kuti Datsun ndi Nissan tsopano ndi zitsanzo zomwezo. Mtengo wa zotsatsa malondawa unali pafupi madola biliyoni imodzi. Patapita nthawi, ndipo kampani anayamba ndi kupanga magalimoto atsopano, koma mpaka 2012 panalibe kutchulidwa Datsun. Mu 2013, kampaniyo inaganiza zobwezera zitsanzo za Datsun ku ulemerero wawo wakale. Galimoto yoyamba ya Datsun m'zaka za zana la makumi awiri ndi chimodzi inali Datsun Go. Kampaniyo idawagulitsa ku Russia, India, South Africa ndi Indonesia. Chitsanzochi chinapangidwira achinyamata.

Pomaliza, tinganene kuti Japanese kampani Datsun anapereka dziko magalimoto ambiri abwino. Panthawi ina, iwo anali kampani yomwe sinkaopa kupita kukayesa, kuyambitsa zatsopano. Iwo adadziwika chifukwa chodalirika kwambiri, mtundu, mapangidwe osangalatsa, mitengo yotsika, kukwanitsa komanso malingaliro abwino kwa wogula. Mpaka lero, nthawi zina m'misewu yathu, timatha kuyang'ana magalimoto amenewa. Ndipo anthu achikulire anganene kuti: "Iwo ankadziwa kupanga magalimoto apamwamba kale, osati monga tsopano."